Is your marketing budget (3% of revs) sufficient to fuel growth? Do you have an idea on how you plan to use those marketing dollars?

See Marketing Slide and more detailed Overview that outlines specific 2025 goals. The majority of initial marketing opportunities are based on tapping into opportunities that are currently not being optimized in the clinic; for example, by adding an email funnel for existing patients to upsell services to current patients, developing a social media strategy that builds a local brand, and converting supplements to a private label with the current brand (until we have the research and budget to complete a fully rebrand). Once we get in and activate the initial plans outlined in the 2025 goals, we will assess the marketing budget for 2026/2027 as a result of the deeper growth analysis/experience we are able to do as operators, but currently feel confident we can work with the budget as designated.